Sunday, July 18, 2010

All Resale Rights are not the same…

There are 4 categories for resale rights, and you will want to familiarize yourself with these so that you can choose which types of products you might want to research and sell. Even within each main group, you may find that the actual rights to the product vary. So be sure to read the instructions or rights that come with each product, as there may be variations from seller to seller.
Resale Rights (RR)
Some products come with resale rights automatically, others give you the option to purchase the resale rights to that product separately – or for a slightly higher price. In both cases you have to purchase the product itself. Getting resale rights means that you will also generally receive the mini-site (order page and download page) so that you can set it up and resell the product on your own website or on a new domain name.
Master Resale Rights (MRR)
Master Resale Rights work just like Resale Rights, except that you also have the opportunity to sell the rights. So in addition to making direct product sales, you can also sell the resale rights package to other interested sellers.
Private Label Rights (PLR)
With both resale rights and master resale rights, you do not have authorization to edit the product in any way and there are often requirements on details such as pricing. Private label rights gives you much more flexibility, allowing you to customize the product or the content of the product and use it in a variety of ways.
You might purchase PLR (private label rights) to articles, reports, ebooks or any other type of content. You are given the “source code” or the raw product. You can add affiliate links, add to the content, edit the content, change the author’s name to your own, sell it, publish it in a completely different format, etc.
Public Domain Content
Content that is in the Public Domain is very similar to Private Label Rights. With both of these types of rights you can basically re-work the content/source and use it to create an entirely new product – or simply publish it as your own.
Anything published from 1923-1963 (and not renewed) is considered public domain material, meaning the copyright has not been renewed. Since there is no longer a copyright on that material, you may copy it or republish it – even for commercial use.

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